WBI hires purpose-driven employees that align to our culture and have or develop deep AFRL knowledge and experience. Employees are reliable ambassadors. Through their commitment we will demonstrate our national defense knowledge and innovation leadership to our customers, partners and community to differentiate from the competition.
Current openings.
For more than 20 years, WBI has served as the Partnership Intermediary for the Air Force Research Laboratory (AFRL) at WPAFB. Our focus is on advancing research and technology development through cooperative initiatives with academia, small businesses, and industry, transferring federally funded research and technologies to the commercial marketplace, and facilitating the transition of vital technologies back to the federal government to address national security capability needs.
Founded in 2002, WBI is a 501(c)(3) nonprofit corporation registered and headquartered in Riverside Ohio. WBI was founded to support knowledge development in aerospace science, technology, engineering, and design integration for air, space, and cyberspace applications.
WBI hires purpose-driven employees that align to our culture and have or develop deep AFRL knowledge and experience. Employees are reliable ambassadors. Through their commitment, we will demonstrate our national defense knowledge and innovation leadership to our customers, partners, and community to differentiate ourselves from the competition.
Marketing Specialist
The primary role of the Marketing Specialist is to create, implement, and manage communication strategies, programs, and products that improve awareness to and inspire action from employees, stakeholders, customers, and partners.
Essential Functions
Preferred Skills
Work Conditions
Benefits
Essential Functions
Candidates will be evaluated on their ability to perform the following essential functions:
- Create digital and analog marketing materials for various platforms.
- Coordinate content, graphics, and artwork for final production.
- Develop, protect, and maintain brand identity through careful management of logo usage, photo selection, typography, and messaging.
- Understand client or supervisor needs and use design knowledge to create effective marketing products.
- Develop online content, including copywriting, editing, and research for accompanying graphics.
- Administer and enhance the organization's digital presence, including website management, SEO, and website analytics.
- Customize and maintain the organization's website as a resource for internal stakeholders.
- Support the development and maintenance of digital assets, including databases, social media accounts, and communication materials.
- Produce various marketing materials such as presentation materials, brochures, posters, reports, email campaigns, and social media messaging.
- Assist in the development and execution of marketing campaigns, including content creation, new product launches, and sales enablement.
- Aid in the development of corporate marketing materials, including print collateral and brand standards.
- Assist with the creation of press releases, event experiences, website content, videos, and other multimedia assets.
- Conduct research, analyses, and testing to gain insights and shape marketing strategy.
- Create and distribute reports on critical metrics for lead generation, content creation, website traffic, and other key performance indicators.
- Prepare files for printing, following professional specifications.
- Maintain print and vendor relationships and negotiate outside work.
- Review final layout and suggest improvements as needed.
Preferred Skills
Education & Experience
- Bachelor’s degree (or equivalent) in marketing, communications, or related field preferred.
- 5-7 years of experience in aerospace and defense marketing, communications, or graphic design
- Excellent writing skills with experience writing and editing communications, marketing collateral and web content. Ability to distill complex technical information into plain language.
- Understands, embraces, and uses social media (FB, X, LinkedIn, Blogs, etc.) and new media technologies and techniques to engage and connect with audiences.
- Firm understanding and competency in graphic design software tools and platforms, such as Adobe Creative Suite, Canva, and others.
- Experience with the aerospace and defense market (military, civilian, or contractor) is preferred.
Work Conditions
Working Conditions
This job operates in a professional office environment. This role routinely uses standard office equipment (computers, phones, printers, and scanners) as well as audiovisual equipment (VTC, projectors, cameras, sound systems).
Mental/Physical Conditions
- Ability to read, analyze, and interpret complex documents.
- Ability to deal with a variety of abstract and concrete variables.
- Ability to respond effectively to the most sensitive inquiries or complaints.
- Ability to apply basic mathematical and statistical concepts.
- Ability to regularly talk, hear, stand; walk; handle or feel; and reach with hands and arms.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Benefits
- A competitive salary
- Health, dental, and vision coverage.
- Employer-paid Life insurance, STD, and LTD.
- Simple IRA with company match
- Generous PTO time and 11 paid holidays
- Flexible schedule
- Organizational Performance Awards
Wright Brothers Institute provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.